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Brevan Howard Ventures Deeper into Crypto by Making a New Hire and Launching a New Division called BH Digital

The high-profile hedge fund is planning to increase its private and venture investments in crypto and further “significantly expand” its exposure to crypto-assets.

Hedge fund Brevan Howard has hired Colleen Sullivan, the chief executive of the digital arm of trading firm CME Digital, to lead its private and venture investments in the cryptocurrency market.

Sullivan will also chair the investment committee for a new strategy focused on crypto, according to the company’s statement. Brevan CEO Aron Landy said,

“Colleen’s exceptional track record in making highly successful crypto venture investments will be of tremendous benefit to Brevan Howard clients and underscores the firm’s commitment to rapidly expanding its platform and offerings in cryptocurrencies and digital assets.”

Brevan Howard Asset Management recorded 2020 as its best year since the hedge fund first began investing about two decades ago, and it looks like it is planning to deploy these funds into the crypto market.

The fund is launching a new business division, BH Digital, to manage and “significantly expand” its exposure to crypto-assets.

Famous for its bets on macroeconomic trends, Brevan is the latest high-profile hedge fund that is moving deeper into crypto trading.

According to an annual report by PriceWaterHouseCoopers, total assets under management of crypto hedge funds globally have about doubled to $3.8 billion in 2020 from $2 billion in the previous year.

“What was initially seen as something of a fad now appears to be becoming a more permanent structure of the financial landscape… and very much forcing the institutional interest we are now seeing,” said Stuart Cole, a head macroeconomist at London-based Equiti Capital.

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